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Owning a Small Business: The Benefits of Outsourcing


Have A Small Boutique Or Shop And No Online Shopping Options? Get An App And A Marketing Team

If you have a small store or boutique in your local area and you think that you could make a lot of money if you opened up to online orders, you have to make sure that your online marketing is on point. If you don't currently have your own mobile app, social media accounts, and marketing plan, you need one. Here are some of the things that you need to know, so you can lure in the clients that are on their phones throughout the day.

Your Customers Want Easy Mobile Options

A lot of your consumers probably order, browse, and shop on their phones. If you have a great mobile site, and they can easily go through pictures, prices, and inventory on their phones, this will help you get more shoppers. Give them the easiest mobile option to shop if you want to get their business. This is why you want to have your own mobile application created just for your site.

Social Media is Crucial

Social media has become the top way to advertise, and if you have a small boutique or store you have to be utilizing social media. With social media you want to do the following:

  • Like, tag and share contents
  • Daily updates
  • Picture posts
  • Video posts
  • Contests for showing off customer loyalty

If you aren't currently using at least two or three types of social media, you are missing out on reaching out to people that already love your stuff, and thousands of new potential buyers.

You May Need Professional Help

If you don't think that you can properly manage all of these things, or create the accounts and get things going as needed look for a professional marketing team to help. This way you don't have to worry about messing things up, not looking professional, or doing things wrong and missing out on the people that want to buy your items.

Some researchers are showing that young consumers spend up to 5 hours a day on their phones, and this is the time that they could be browsing the clothes and items at your boutique. Talk with the online marketing companies like REFRESH MARKETING to find out what you need to do to start seeing results, and how you can corner the online market for your business. You will start noticing an increase in sales as soon as the new media options are getting exposure and are enforced.

About Me

Owning a Small Business: The Benefits of Outsourcing

When I finally made the leap from working for somebody else to setting up my own company, it was plain that I needed help. There wasn't money to hire more than a few employees, so I turned to outsourcing as a way to keep costs low and still get things done. Ten years later, I still outsource some functions because it works so well. My first round focused on IT outsourcing and it turned out to be the perfect way to keep my network up and running. I moved on to outsourcing the payroll, something that kept the taxes in order and ensured my employees were paid on time. If you are thinking of using outsourcing for your small business, let's talk. I'll tell you what to look for in partners, and how to decide if outsourcing a certain function is really in your best interests.